{
  "seo": {
    "title": "APEX London Inc. | Custom Homes & Home Remodeling in London, Ontario",
    "description": "London's innovative home remodeling company. Custom homes, whole home transformations, interiors and exteriors. Free, at-home consultations."
  },
  "hero": {
    "heading": "Quality Custom Homes,\nRemodeling.",
    "image": "/images/hero-roof.jpg"
  },
  "intro": {
    "heading": "London's Innovative Home Remodeling Company",
    "buttonText": "More About Us",
    "buttonLink": "/about/",
    "image": "/images/kitchen.jpg"
  },
  "whyChooseUs": {
    "heading": "Why Choose Us?",
    "points": [
      "Easy Communication",
      "Free, At Home Consultations",
      "Custom Designs",
      "Licensed & Insured"
    ]
  },
  "services": {
    "heading": "Our Services Include",
    "items": [
      { "title": "Custom Homes", "image": "/images/svc-custom.jpg", "link": "/custom-homes/" },
      { "title": "Whole Home Transformations", "image": "/images/svc-whole.jpg", "link": "/services/" },
      { "title": "Interiors", "image": "/images/svc-interiors.jpg", "link": "/services/" },
      { "title": "Exteriors", "image": "/images/svc-exteriors.jpg", "link": "/services/" }
    ],
    "buttonText": "See All Services",
    "buttonLink": "/services/"
  },
  "testimonials": {
    "heading": "Satisfied Customers",
    "items": [
      {
        "quote": "The entire project has been life changing. You took our vision, expanded it even more, and turned it into a beautiful reality that we now enjoy daily. Thank you for everything JM. It truly means a lot to us to have found you to make all this happen. Building the relationship makes the process smoother and certainly more enjoyable.",
        "name": "Krystal"
      },
      {
        "quote": "We had a rough idea of what we wanted for our basement remodel, but the team at APEX helped us fine-tune the layout and materials, and it came out better than we imagined. Super easy to work with and always responsive. We'll definitely be calling them again for our bathroom reno next year.",
        "name": "David"
      },
      {
        "quote": "We are so pleased with the work that Apex has done in our home and rental properties! There were never any surprises, and if something unexpected came up, they have given us fair options for us to choose from. Everything is beautiful!!!",
        "name": "Jon & Linda"
      }
    ]
  },
  "contact": {
    "heading": "Let's Discuss\nYour Next Project",
    "text": "Fill out the form, email, or call us to set up a free in-home consultation.",
    "closingHeading": "Create your dream home.\nTell us about your project today.",
    "closingButtonText": "Get A Free Estimate",
    "closingButtonLink": "/contact/"
  }
}